About Ferretly
At Ferretly, we’re revolutionizing the way organizations leverage social media data for smarter decision-making. Our cutting-edge platform empowers businesses with actionable insights, and we’re looking for a dynamic growth marketing leader to accelerate our mission.
The Role
We’re seeking an experienced Director/VP of Growth Marketing to drive our customer acquisition, engagement, and retention strategies. Reporting directly to the CEO you’ll lead a talented team and own the full spectrum of demand generation and digital marketing efforts. This is a high-impact role for a strategic thinker who thrives on execution—someone who can craft big-picture plans and roll up their sleeves to make them happen.
What You’ll Do
Develop and execute a comprehensive growth marketing strategy to drive demand, increase brand awareness, and fuel revenue growth.
Oversee multi-channel advertising campaigns, including digital ads (PPC, display, social), with a focus on ROI and scalability.
Leverage CRM expertise (HubSpot preferred) to optimize lead nurturing, segmentation, and customer lifecycle marketing.
Champion SEO and content creation initiatives to boost organic traffic and establish Ferretly as a thought leader.
Manage, mentor, and grow a high-performing marketing team, fostering collaboration and innovation.
Analyze performance metrics, iterate on campaigns, and deliver data-driven insights to leadership.
Partner cross-functionally with sales, product, and leadership teams to align marketing efforts with company goals.
What You Bring
7+ years of experience in growth marketing, demand generation, or a related field, with at least 3+ years in a leadership role.
Proven track record of scaling B2B SaaS or tech companies through innovative marketing strategies.
Hands-on expertise in digital advertising (Google Ads, LinkedIn, etc.), CRM systems (HubSpot strongly preferred), SEO, and content marketing.
Strong team management skills with a passion for coaching and developing talent.
Analytical mindset with the ability to translate data into actionable strategies.
A “doer” mentality—strategic enough to see the big picture, tactical enough to execute alongside the team.
Excellent communication and collaboration skills to thrive in a fast-paced, entrepreneurial environment.
Bonus Points
Experience in the HR tech, compliance, or data analytics space.
Familiarity with Ferretly’s mission and passion for leveraging data to solve real-world problems.
