Business Development Representative

We’re seeking a dynamic Business Development Representative (BDR) to join our growing team. You’ll drive Ferretly’s expansion by managing inbound leads, delivering compelling sales demos, booking strategic meetings, executing outbound campaigns, and supporting event presence. As a HubSpot all-star, you’ll leverage our CRM to streamline workflows, track KPIs, and fuel growth in our key verticals: Media, Finance, Insurance, Government, Education, Tech, and more.

Why join Ferretly

• Mission-driven team reshaping how organizations screen talent
• Smart, collaborative people, with a no-drama policy
• Clear vision and real impact
• Meaningful work at the intersection of tech, trust, and ethics
• Occasional memes, always in good taste

Responsibilities

• Inbound lead management. Qualify and respond to inbound leads, including the website and LinkedIn, within 24 hours, and nurture prospects through the sales funnel with HubSpot workflows.
• Sales demos. Conduct engaging 30-minute virtual demos of Ferretly’s platform, showing its value for hiring, influencer vetting, and compliance to HR, marketing, and procurement decision-makers.
• Strategic meeting booking. Schedule high-value meetings with C-level executives, HR directors, and marketing VPs, and use HubSpot to track outreach and follow-ups.
• Outbound campaigns. Run targeted email and LinkedIn outreach in key verticals, and personalize it around industry pain points such as hiring risk or brand safety.
• Event support. Help exhibit at conferences and local events, including the booth, lead capture, and post-event follow-up.
• HubSpot. Optimize HubSpot for lead scoring, email automation, pipeline management, and reporting. Keep the data clean and track response rates and demo bookings.
• Collaboration. Work with the VP of Growth to refine outreach, increase demo bookings, and improve close rates.

Requirements

• Experience. 2–3 years in sales, business development, or customer success, preferably in SaaS, HR tech, or marketing tech.
• HubSpot. Proven proficiency in HubSpot CRM, including workflows, sequences, and reporting. A HubSpot Sales or Marketing Hub certification is a plus.
• Communication. Strong presentation skills for demos and outreach, and the ability to personalize cold emails and LinkedIn messages.
• Tools. Comfort with Zoom, Loom, and other virtual tools for demos and video outreach.
• Organization. Able to manage multiple leads and deadlines.
• Education. A bachelor’s degree in business, marketing, or a related field, or equivalent experience.
• Attributes. Self-motivated, curious, and eager to learn. Comfortable with AI-driven solutions and with explaining technical benefits to non-technical audiences.
• Location. Michigan is preferred (Detroit, Lansing, or Ann Arbor) so you can be near the manager. Remote candidates in the US are welcome.

We are a young, aggressive startup and as we continue to scale, we are looking for people who know how to make an impact. We’re talking self-starting professionals who thrive in a fast-paced environment, process information quickly, and make intelligent decisions. If this sounds like the right company for you, send your resume.